You start clean.
Two minutes of brushing and your mouth is about as good as it gets all day. Plaque pH sits neutral, around 7, and nothing is dissolving.
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Cinna Mint Remineralising Gum
Nano-Hydroxyapatite is the mineral tooth enamel is made from. It is the first ingredient we chose, and we name it in full. Xylitol instead of sugar · 18 pieces.
1 Pick your flavour
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2 How many packs?
30-day money-back guarantee
- Nano-hydroxyapatite, named in full
- 18 pieces, fits any pocket
- Chicle and mastic base, never plastic
- Chews a full 20 minutes
- Sugar free, no aspartame
- Tracked delivery in 4 to 7 days
Why it's different
Turn over almost any pack of gum and two words are doing all the work: gum base. That is a synthetic polymer, and nobody has to tell you which one.
Perli's base is chicle and mastic, resins tapped from trees, the way gum was made before plastic got involved. It softens as you chew instead of turning rubbery, and it holds up for the full twenty minutes.
Everything else on our label is named in full. No proprietary complex, no trademark standing in for an ingredient list.
How to chew it
One piece after anything you eat or drink. Coffee counts. So does the flat white at three.
Chew for a full twenty minutes. That is the part most people cut short, and it is the easiest thing to fix: pin it to a commute, a walk back from lunch, or the first stretch of the afternoon.
Eighteen pieces to a pack. How long that lasts is entirely up to you, so the supply durations we show are typical for our customers rather than a fixed rate. Chew more often and a pack goes faster.
Ingredients and allergens
Cinna Mint. Warmer and rounder than the Royal Mint. Real cinnamon over cool spearmint, with the spice arriving a beat after the chew starts and staying long after the sweetness has gone.
Ingredients
Organic Xylitol, Organic Erythritol, Organic Chicle Gum, Natural Cinnamon Powder, Coconut Oil, Activated Charcoal, Natural Propolis, Spearmint Flavour (Natural and Organic), Nano Hydroxyapatite, Natural Calcium Bentonite Clay, Organic Egg Shell Powder, Natural Terpene Blend (Menthone, Carvone, Cineole).
Contains propolis, which can cause severe allergic reactions. Contains egg. Excess consumption may have a laxative effect.
Shipping and returns
Tracked shipping Australia-wide, usually 4 to 7 business days. Rates start at A$4.95 and are calculated at checkout. Shipping is free on orders of four packs or more.
Thirty days to change your mind. If the texture or the flavour is not for you, email hello@perli.com.au and we will refund it. You do not need to send back what you have already chewed through.
See it
What you actually get.
The pack, the pieces, and how it fits into a day.
How to use
One piece, straight from the pack, after coffee.
What's inside
The mineral, the sweetener and the base, on their own.
The pack
Slim enough to live in a bag and not think about.
What it's actually like
What you get out of a pack.
One mineral, and three things you'll notice.
97%of your tooth enamel is hydroxyapatite.
So that's what we put in the gum. Named in full on the front of the pack, not folded into a blend with a trademark on it.
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01
The just-brushed feeling, at 3pm.
One piece after coffee. One after lunch. For the hours you can't get to a sink.
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02
It chews a full twenty minutes.
Chicle and mastic hold their texture. Most gum has given up long before you're done with it.
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03
Eighteen pieces, and a reason for each one.
Coffee, lunch, the afternoon one. It lives in a bag, not a bathroom cabinet.
In their words
People who chew it.
4.9 from 127 reviews
I'm a three-coffee-a-day person. This is the first thing that's made that feel like less of a problem.
Steph M. Verified
The texture is the thing nobody warns you about. It doesn't go rubbery after two minutes like normal gum does.
Daniel K. Verified
Bought it for the ingredient list. Stayed for the cinnamon one, which I did not expect.
Priya N. Verified
Lives in the glovebox. I've gone through four packs since March without really thinking about it.
Tom R. Verified
The gap
This is the day your pack is built for.
Watch a day go by, or tap any moment to jump to it.
The first drop.
Within minutes, bacteria in plaque turn what you just drank into acid. pH falls past 5.5, the point where enamel begins losing minerals, and stays down until saliva can carry it back. Roughly twenty to forty minutes.
Deeper, and longer.
Lunch is bigger than coffee, so the fall is steeper and the climb back takes longer. Pick at something while you work and the curve never fully recovers before the next dip.
The one nobody counts.
A biscuit at three costs another half hour below the line. Frequent small intakes are harder on enamel than one large meal, because the mouth simply spends more of the day acidic.
Fifteen hours later.
You brush again. Between those two brushes your enamel spent hours below the line, and nothing in the meantime was working in the other direction.
Chewing stimulates saliva, and saliva carries the pH back up. Perli adds back the mineral the acid borrowed. That is what the twenty minutes is for.
The ritual
Your after-meal ritual.
One piece, twenty minutes, eighteen times a pack.
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Min 0
Finish eating.
Or drinking. Coffee counts.
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Min 1
Take one piece.
From the pack in your bag, car or desk.
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Min 20
Chew for 20 minutes.
That's the whole ritual. Your mouth does the rest.
What's inside
Three ingredients, and what they're for.
The full list is printed on every pack and set out in the description above. Contains propolis and egg. Read the label.
Named in full.The mineral
Nano-Hydroxyapatite
The mineral your enamel is made of. It settles into the microscopic gaps that make teeth look dull, and that is where the white comes from.
Not sugar.The sweetener
Xylitol
All the sweetness, and nothing for acid-making bacteria to feed on. Sweet that stays out of the pH curve above.
Not plastic.The base
Chicle + Mastic
Tree saps that hold their chew for the full twenty minutes. Also the reason none of this is plastic.
= one piece of Perli.
Side by side
Perli, next to ordinary gum.
| Feature | Perli | Ordinary gum |
|---|---|---|
| Gum base tapped from trees | Yes | No |
| Contains nano-hydroxyapatite | Yes | No |
| Free from synthetic polymers | Yes | No |
| Sugar free | Yes | Varies |
| Free from artificial sweeteners | Yes | Varies |
| Every ingredient named on the pack | Yes | Varies |
Ordinary gum varies by brand. Compare against the label of whatever you chew now.
Early chewers
What the first packs came back with.
I read labels obsessively and this is the first gum I didn't have to google a single ingredient from.
Hannah W. Verified
Went in sceptical about the price. Then I worked out what I was spending on the servo stuff and stopped arguing.
Marcus T. Verified
Two packs got me through about a month. I keep one at my desk and one in the car now.
Elena V. Verified
The cinnamon is genuinely good, which I say as someone who normally hates cinnamon anything.
Josh A. Verified
Ordered four so the shipping was free, and it turned out to be the right amount anyway.
Amara O. Verified
The specifics
Everything on the pack, in plain numbers.
No adjectives. Just what is in the pack, and how much of it.
| Format | Chewing gum, blister pack |
|---|---|
| Pieces per pack | 18 |
| Active mineral | Nano-hydroxyapatite |
| Sweeteners | Xylitol, erythritol |
| Added sugar | None |
| Gum base | Chicle and mastic, tapped from trees |
| Contains | Propolis, egg |
| Chew time | 20 minutes per piece |
| Brand | Perli, by Vital Labs Pty Ltd, Australia |
| Shipping | Tracked, Australia-wide |
Full ingredient list and nutrition information are printed on every pack. Contains propolis and egg.
Who makes this
We read labels for a living now.
Perli started with a label. We were turning over a pack of gum trying to work out what the gum base actually was, and the answer was that nobody says.
So we built one where every line is answerable. Chicle and mastic, tapped from trees. Xylitol instead of sugar. Nano-hydroxyapatite, named in full rather than hidden behind a trademark.
It took two years and a lot of arguing with chemists. This is the result.
Alex and AJ, Vital Labs Pty Ltd, Brisbane
Questions, answered.
Is chewing gum made of plastic?
Most ordinary gum is, in part: the “gum base” on a typical label is a synthetic polymer. Perli's base is chicle and mastic, saps tapped from trees.
What is nano-hydroxyapatite?
A form of hydroxyapatite, the mineral that makes up roughly 97% of tooth enamel. It has been used in oral care products in Japan since the 1980s. We name it in full on the front of every pack.
Is Perli sugar free?
Yes. Sweetened with xylitol and erythritol. No sugar, no aspartame, nothing synthetic in the base.
How long does a pack last?
Eighteen pieces to a pack. Most of our customers find a two-pack lasts about a month, though it depends entirely on how often you chew. Supply durations shown on this page are typical rather than a fixed rate.
How does the pack pricing work?
One pack is $19.95. Two packs save 20%, four packs save 30% and tip you into free shipping, and eight packs save 40%, which works out at $11.97 a pack. The discount applies automatically in the pack builder, and you can mix flavours across your packs.
How does shipping work?
Every order ships tracked, Australia-wide, and usually arrives within 4 to 7 business days. Rates start at A$4.95 and are calculated at checkout. Shipping is free on orders of 4 packs or more.
Ready when you are
Make it a habit from today.
- 18 pieces a pack
- Chews 20 minutes
- Free shipping from 4
Eighteen pieces a pack, a reason for each one, and a 30-day money-back guarantee if the texture or the flavour is not for you.
Choose your packsFrom $19.95 a pack. Free shipping from four.
